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Allstate Foundation’s Purple Purse challenge is making talking about domestic violence and the financial abuse that traps women in abusive relationships easier. The program ignites fundraising for more than 140 national, state and local domestic violence organizations. Funds raised support life changing financial empowerment services to help domestic violence survivors build safer lives for themselves and their families. The Allstate Foundation Purple Purse aims to break the cycle of domestic violence in our nation one family at a time.
What You Need to Know About Domestic Violence
Domestic violence affects one in four women in their lifetime. This is more woman than breast cancer, ovarian cancer, and lung cancer combined. Most people only think of physical abuse when they consider domestic violence. However, financial abuse happens in 98% of all cases of domestic violence and is one of the most powerful ways to keep a victim trapped. Domestic violence and financial abuse often go hand-in-hand, but nearly 8 in 10 Americans have not heard much about financial abuse as a form of domestic violence. The number one reason domestic violence survivors stay or leave and return to an abusive relationship is that they do not have the financial resources to break free. Two thirds of Americans believe that domestic violence is a serious problem, yet just over one in three have ever talked about it. Allstate Foundation Purple Purse aims to make it easier to talk about this difficult topic. You can help ensure domestic violence survivors, likely someone you know, are not financially trapped in an abusive relationship by joining the Purple Purse Challenge. Open your heart and wallet to stand up for survivors and the organizations that serve them at PurplePurse.com. The Allstate Foundation is investing more than half a million dollars in the Purple Purse Challenge. The more donations each nonprofit gets, the more it can compete for Allstate Foundation incentive funding. Go to PurplePurse.com between Sept.2 and Oct.3 to join the challenge and help a nonprofit near you.
Kerry Washington, Emmy-nominated actress and domestic violence activist, is serving as a Purple Purse ambassador to help raise awareness for the cause and has designed a limited edition purple purse. The purse was created to represent the center of a woman’s financial domain to inspire women to reclaim their financial independence.
About the Purple Purse Campaign
To turn any purse into a Purple Purse, The Allstate Foundation is widely distributing Purple Purse charms so you can show your support and attach to your favorite bag year round. They are being distributed with inspiring survivor stories through Purple Purse Challenge participants and Allstate agency owners. PurplePurse.com has important tips and tools to help you recognize domestic violence and financial abuse, talk about it and end it. Financial abuse is just as effective in controlling an abused victim as a lock and key. If her credit has been ruined, she cannot get an apartment. If her abuser constantly harasses her at work, she can lose her job. Additionally, crushing debt run up by an abuser means it could take a survivor and her children years to fully recover from abuse. Since 2005, The Allstate Foundation has invested more than $40 million across the country to help domestic violence survivors regain control of their finances and break free from abuse. New evidence from the Center on Violence against women and children at Rutgers University School of Social Work indicated that boosting a survivor’s financial literacy, skills and resources could create a path toward long-term safety and security for survivors.
If you or someone you know needs immediate help, call the National Domestic Violence Hotline at 1-800-799-7233 or TTY 1-800-787-3224.
Giveaways 4 Mom Thoughts on Domestic Violence
I really support what AllState is doing. Domestic violence is something that can happen to women and men. Most victims are not going to know how to reach out for help, be afraid to reach out for help, or their abuser to is emotionally abusing them so they feel like staying with their abuser is in their best interest.
I am a domestic violence survivor. I know what it is like to wake up every day wishing I would die and the only thing keeping me moving forward is my boys. I have experienced physical and emotional abuse. I had a one person I could talk to but she had never experienced what I was going to and did not understand how it was not so easy to leave. I lost most of my friends and family during the process. It is not something that I would wish for my worst enemy to go through. I am happy that AllState has this program available to help domestic violence victims open up. I encourage you to go to PurplePurse.com today.
Disclosure: This post is part of a sponsored campaign with The Allstate Foundation and MomSelect. All thoughts and opinions are my own.