As a mother, you want to make it a priority to teach your children good practices. One of these practices should be explaining the importance of being a good steward to the environment. One way that you can teach them this is by shopping online, which leaves a lower carbon footprint.
Understanding the Environmental Benefits of Shopping Online
Before you can understand the importance of shopping online and taking other eco-friendly shopping measures, you should recognize the environmental risks that we are facing.
The Good Men Project recently published an article on the importance of teaching environmentally responsible habits to children. Although the article was primarily focused on fathers, it has a lot of tips that mothers can benefit from as well.
This article could not have been published at a more appropriate time. This past July was one of the hottest months ever recorded in the history of the world. The previous month was tied for being one of the three hottest months on record. The Holistic Millennial has talked extensively about these risks on their blog and has emphasized the importance of sustainable living.
Fortunately, a growing number of people are starting to appreciate the risks of climate change. The most recent polls from Gallup have shown that around 66% of Americans believe climate change is man-made and a serious threat.
Unfortunately, awareness of the severity of climate change is not enough to mitigate the threat on its own. They need to practice good lifestyle choices and take appropriate measures.
One topic that hasn’t been discussed in detail is the benefit of shopping online to reduce pollution. There is ample evidence that buying products over the Internet can help reduce your carbon footprint.
Some of the environmental benefits of online shopping are listed below.
Minimizing the amount of time that you spend driving
This is probably the biggest environmental benefit of buying products online. Unless you are lucky enough to live near a major shopping center, you will need to drive to the store whenever you need to make a purchase. If you are in a rural community, then you might need to drive to various locations that are not in close proximity to each other.
You obviously won’t need to drive to purchase products over the Internet. The delivery drivers will have to make the trip instead, but they will be able to consolidate their trips by visiting multiple customers across the same route. They also understand the supply chain logistics better and can plan the most efficient trip to minimize their carbon footprint.
Online stores don’t need to invest in energy for human comfort
Traditional brick-and-mortar institutions have to make it a priority to improve customer comfort. They need to make sure that their store is adequately heated to keep customers from walking out the door. They also need to invest in sophisticated security systems and other technology, which consumes energy as well.
Since online stores don’t have to worry about serving customers in person, they don’t need to invest in these expenditures. This means that you will be supporting a more energy efficient business by making purchases online.
You can research green businesses much more easily
One of the most important parts of being an eco-friendly consumer is finding green businesses to partner with. You need to do your due diligence and carefully research brands to make sure they really are eco-friendly.
Unfortunately, you may have a shortage of truly green companies in your area. The good news is that it is a lot easier to find green companies to support if you are making purchases online. Thousands of eco-friendly e-commerce companies are just a click away.
You support paperless transactions
Even though we are living in the 21st-century, many companies still require a lot of documentation to process a purchase. They may require you to fill out return policy agreements, liability waivers and other forms. They will almost always give you a receipt as well.
Fortunately, online businesses are able to process these forms and proofs of transaction electronically. This reduces the amount of paper used considerably.
You reward business models with environmentally friendly marketing practices
Brick-and-mortar businesses tend to use a lot of marketing practices that are not exactly environmentally friendly. They use a lot of network marketing events in certain industries, especially electronics. They also still use a lot of direct mail marketing campaigns. The environmental impact on these practices is terrifying.
Online stores, on the other hand, tend to promote their businesses primarily through online channels. They build their brands through social media, pay per click advertising and other eco-friendly marketing strategies. You will be rewarding companies that use environmentally friendly marketing when you make purchases online.
Author Bio: “Kalen Smith is a former business and financial consultant turned affiliate marketer and internet entrepreneur. He has written in Forbes, Investopedia, Entrepreneur, and other world-class publications.”